WoW Insider is Dead, Long Live Blizzard Watch

So unless you’ve been living under a rock this past week or so, you’ve undoubtedly heard that AOL shut down WoW Insider. The news was not taken well, and even got WoW Insider trending on Twitter.

Good news is that a lot of the crew that brought us WoW Insider has started a new site, Blizzard Watch, they’re off to a good start, and I suggest you check them out if you haven’t already.

The launch of their new site (feature some but not all of the previous WoW Insider staff) has garnered a lot of attention, initially crashing their new servers. Since launch, 2472 patrons have pitched in to contribute $12,880 per month (as of 2015-02-05T19:00), and while I’m surprised if they keep this support up indefinitely, it’s a good start and shows how much the community cares about where they get their Blizzard and World of Warcraft news. Even Google Now noticed how popular it was with old WoW Insider readers

Google notices Blizzard Watch

The final shut down of WoW Insider has come, as I understand it, after several budget cuts which meant WoW Insider had to cut down on the staff and content (which is why we no longer saw class columns on the site). Funding a blog is no easy task, pretty much every blogger I know runs at a deficit, despite ads on the site. I’ve mentioned in the past (The State of Blogging) that this blog costs me more than it earns, and I’m fine with that because I enjoy blogging. I know a lot of bloggers share in this sentiment as well, very few of us are in it for the money (or the lack thereof).

As you may have noticed this blog falls into periods of neglect on and off where I don’t feel like writing (usually because I’m not playing World of Warcraft), so I appreciate how difficult it must be for these writers to keep at it so long. Add to that the pressure of needing to keep to deadlines set by other people, and financial pressure, I definitely tip my hat to these writers.

So keep an eye on Blizzard Watch (@BlizzardWatch on Twitter), I’m sure we’ll continue to get great things for them.

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About the author

Eric Dekker

Gamer. Student. Nerd. Author of The Golden Crusade. Find him on + and Twitter.